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Toy Collectors, Rejoice: Pop Mart is Bringing Cuteness Overload to Union Square

Toy cars are lined up on a white shelf.

Photo by Zoshua Colah on Unsplash

Get ready, Bay Area toy enthusiasts and collectible cravers! The wildly popular Chinese toy store Pop Mart is about to turn Union Square into a kawaii paradise. Nestled at 200 Powell Street, this new retail haven will replace the former Skechers store and bring some much-needed retail magic to the area.

The Blind Box Phenomenon

If you haven’t heard of Pop Mart, you’re missing out on the most addictive shopping experience since Apple launched the iPhone. These blind box collectibles are like digital-age lottery tickets for the cute and quirky crowd. Fans literally line up in the wee hours, hoping to score that rare Labubu figurine that’ll make their Instagram followers green with envy.

More Than Just Toys

This isn’t just another store opening - it’s a cultural moment. Pop Mart represents a fascinating trend of Asian brands revitalizing San Francisco’s retail landscape. With nearly $1.8 billion in global sales and a 107% growth since 2023, these folks aren’t playing around. They’re creating an entire ecosystem of collectible culture that’s part shopping, part gaming, and totally obsession-worthy.

A Retail Renaissance

Union Square is getting a serious glow-up. Alongside Pop Mart, we’ve got a new Nintendo store drawing epic lines and local brands like Nooworks bringing fresh energy. It’s like the neighborhood is staging its own comeback tour, one adorable toy at a time.

AUTHOR: mb

SOURCE: SF Standard