Ice Cream Drama: Ben & Jerry's Founder Drops the Scoop on Corporate Betrayal

Photo by Markus Spiske on Unsplash
In a world where corporate giants often steamroll social justice, Jerry Greenfield just threw the ultimate mic drop. The Ben & Jerry’s co-founder is bidding farewell to the beloved ice cream brand after 47 years, citing a devastating loss of social activism independence.
Corporate Takeover Blues
Greenfield’s departure isn’t just about ice cream - it’s a powerful statement against corporate silencing. In a blistering letter, he condemned Unilever for neutering Ben & Jerry’s once-vibrant social justice platform, especially during a time when civil rights are under serious attack.
Fighting the Good Fight
Remember when Ben & Jerry’s was more than just a delicious frozen treat? Greenfield emphasized that the brand was always about spreading love and fighting for equity. Now, under Unilever’s corporate thumb, that mission feels tragically diluted.
Breaking Free
With the ice cream business spinning off into Magnum Ice Cream Company, Greenfield and Cohen are pushing for true independence. Their message is clear: a brand built on social justice can’t survive when its voice is systematically muzzled.
In an era where corporate speak often trumps genuine activism, Jerry Greenfield’s stand is a refreshing reminder that some principles are worth more than a corporate paycheck.
AUTHOR: cgp
SOURCE: The Mercury News