In the latest episode of San Francisco’s never-ending housing saga, Mayor Daniel Lurie is stirring up serious controversy with his “family zoning” proposal that promises to transform the city’s landscape, and potentially tick off everyone in the process.

The Bold Plan That’s Making Everyone Lose Their Minds

Lurie’s audacious plan aims to add 36,000 housing units by dramatically upzoning neighborhoods, potentially allowing buildings to shoot up to 14 stories in some areas. The catch? Literally nobody seems happy about it. NIMBYs are screaming about neighborhood character, small businesses fear demolition, and even some YIMBYs are calling it a half-baked scheme.

Who’s Fighting Back?

West side residents are particularly fired up, arguing the plan will replace modest homes with expensive market-rate apartments that working families can’t afford. Small business owners are plastering “Protect SF Businesses from Extreme Upzoning” signs everywhere, warning about potential displacement.

The Political Tightrope

To soften the blow, Lurie’s collaborating with Supervisor Myrna Melgar on a Small Business Rezoning Construction Relief Program, essentially a financial band-aid to help businesses disrupted by new development. Whether this will actually calm the storm remains to be seen.

As San Francisco continues its perpetual housing drama, one thing’s certain: this proposal is far from a slam dunk, and the city’s battle over development is just getting started.