Tech giant Apple has done it again, proving that there’s no limit to their ability to convince people to part with obscene amounts of cash for questionable accessories.

Their latest innovation? A knitted “iPhone Pocket” that looks suspiciously like a sock, priced at a jaw-dropping $229.95. This isn’t just any sock, though - it’s a “3D-knitted” designer collaboration with Issey Miyake that promises to revolutionize how you carry your precious smartphone.

A Fashion Statement or Financial Delusion?

For those with more money than sense, Apple offers this crossbody bag in blue, brown, and black. If you’re feeling extra spicy, there’s a shorter version available in eye-searing colors like vivid orange and purple, starting at a mere $149.95.

The Tech Bro’s Latest Flex

Apple claims this “pocket” explores “the joy of wearing iPhone in your own way” - because apparently, shoving your phone in an actual pocket is now passé. The design team waxes poetic about creating “an additional pocket” that can hold your iPhone and “small everyday items”. Translation: it’s a fancy sock with delusions of grandeur.

Silicon Valley’s Most Ridiculous Accessory?

We can’t help but wonder if this is Apple’s elaborate performance art, testing just how much tech bros and fashion-forward millennials will spend on essentially a very expensive iPhone sweater. At least it gives us something to laugh about while we’re struggling to afford Bay Area rent.